Millennial vs. Gen Z Moneymaxxing: How Money Habits Are Changing
Lately, Millennial vs. Gen Z content has been everywhere online, from work habits and texting styles to fashion, dating, and even grocery shopping. But one of the most interesting differences showing up lately might actually be around money.
SM’s ‘We’ve Got it All For You’ strategy captures growing Gen Z market
SM Investments Corporation’s (SM Investments) retail arm, SM Retail, Inc., is reaching new consumer markets, particularly the rapidly growing Gen Z demographic. Data from the SM Store, the department store business of SM Retail, reveals a 13% increase in in-store purchases by young shoppers in 2024, signaling a shift in consumer behavior and a rising preference for physical retail experiences.
McDonald’s PH owner George Yang Wins Over Gen Z with Php49 “Mah coffee, McCafe”
McDonald’s Philippines has made its favorite McCafé products even more affordable with the release of its latest “Mah coffee, McCafé” campaign.
